Sustainable Sunglasses Made of Paper, worn by Red Bull, United Airlines | Founder & CEO, James Chu | Supplier Relationships, Sustainability, Design, Engineering & Manufacturing

James Chu is the founder of Paper Shades, which makes sunglasses made of recycled paper, and whose corporate clients include Red Bull and United Airlines. James goes deep into how his extremely varied design & engineering work set the stage for the tough problem solving Paper Shades has demanded, and advice on how to build excellent relationships with suppliers. If you want a pair of durable paper sunnies -- James' own pair survived after being run over by a car -- head over to www.papershades.net; EASY10 will get you a 10% discount.

Chapters
(00:00:00) Intro
(00:02:52) Getting the Idea
(00:05:05) First Pair of Paper Shades
(00:08:11) Manufacturers as a True Execution Partner & What you can do if you only have Small Orders
(00:18:40) Paper Shades are Durable -- James' pair even survived being run over by a car